Tag Archives: Advertising

Paying Real Money for Branded Virtual Goods

I was having an interesting conversation the other day with a friend who’s creating a platform for game developers to add brands to a game. They’re building some really cool tech around the idea, not unlike AdWords/AdSense for virtual goods or in-game achievements, both for social and more traditional console games. I think it’s quite […]

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Advertising FAIL

Earlier today Yelp! sent out their weekly email newsletter with the following headline: “Put the fun between your legs”. A little suggestive, certainly, but it was the next line that really made me do a double-take: “This Weekly Yelp brought to you by SF Women Against Rape”

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